Ads – RationalCo

Using Vibe and Local TV Ads to Reach Hyper-Targeted Buyers

You might think television ads are out of reach unless you have a huge brand and a six-figure budget. Not anymore. Tools like Vibe.co let small business owners, service providers, and solo advisors run highly targeted TV ads on real networks — for less than you’d spend on Facebook. If you’re looking for new ways to break through the digital noise and reach serious buyers, local TV could be your secret weapon. What Is Vibe.co? Vibe.co is a self-serve platform that lets you: It’s television-style advertising with digital-style targeting — and it’s affordable. Why Local TV Is a Game-Changer TV…...

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Ads Marketing

Smart Paid Promotion for Service Providers on a Tiny Budget

Staff Writer

If you’re a coach, consultant, or independent advisor, you may assume that paid advertising is too expensive or too risky — especially if you’ve tried Facebook ads and seen zero return. But smart paid promotion doesn’t have to cost thousands. When done correctly, even a $50–$100 monthly budget can deliver qualified leads and real visibility. Tip: If you create 20-to-30 second informative ads on your phone, and post them on Youtube, you can Promote them to thousands of people in even a tightly defined target market for $20. You will find the Promote button on the Video Details page. Why…